India's online shopping market size was approximately US$125 billion in 2024, with a projected growth to over US$345 billion by 2030. In FY25, India's e-commerce sector achieved a GMV of approximately Rs. 1.19 lakh crore (US$ 14 billion), reflecting a 12% YoY growth. The market is expanding rapidly, driven by increasing internet penetration, digital payments, and a growing number of online shoppers, particularly from tier-2 and tier-3 cities. In South-East Rajasthan most of the customers prefer offline shopping because of various reasons such as reliability, availability of variety on shopping malls etc and on the other hand online shopping is also rapidly growing for modern gadgets and fashionable clothing. It is already the world's third-largest e-retail market by shopper base. The main aim of article is to compare the offline and online shopping of selected products in Hadoti region of Rajasthan.