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INSPIRA-JOURNAL OF MODERN MANAGEMENT & ENTREPRENEURSHIP(JMME) [ Vol. 16 | No. 3 | July - September, 2026 ]

Exploring the Opportunities and Challenges of Women Entrepreneurs: Evidence from Irinjalakuda Municipality

Dr. Remya. S

Entrepreneurship has traditionally been defined as the process of designing, launching and running a new business, which typically begins as a small business, such as a startup company, offering a product, process or service for sale or hire. It has been defined as the capacity and willingness to develop, organize, and manage a business venture along with any of its risks in order to make a profit. While definitions of entrepreneurship typically focus on the launching and running of businesses, due to the high risks involved in launching a start- up, a significant proportion of businesses have to close, due to lack of funding, bad business decisions, an economic crisis or a combination of all of these" or due to lack of market demand. In the 2000s, the definition of entrepreneurship has been expanded to explain how and why some individuals (or teams) identify opportunities, evaluate them as viable, and then decide to exploit them, whereas others do not, and, in turn, how entrepreneurs use these opportunities to develop new products or services, launch new firms or even new industries and create wealth. One can safely conclude that entrepreneurship implies a commitment to expand and grow which is also one of the major determinants of industrial development. James opines that “some think of entrepreneurs primarily as innovators, some as bearers of risk and others place major emphasis on their function as mobilizers and allocators of the capital. The meaning of entrepreneurship varies from country to country. But in the suitable definition of an entrepreneur is a person or a group of persons who are responsible for the existence of a new business enterprise. In recent years, the promotion of entrepreneurship as a possible source of job creation, empowerment and economic dynamism in a rapidly globalizing world has attracted increasing policy and scholarly attention. However, despite this attention, there has been no systematic attempt to look at it from a youth angle. In this paper, ‘Women Entrepreneurship’ may be defined as a women or a group of women who initiate, organize and operate a business enterprise. The government of India defined a women entrepreneurship as an ‘enterprise owned and controlled by a women having a minimum financial interest of 15% of the capital and giving at least 51% of the employment generated in the enterprise to women”. The concept of women entrepreneurship is becoming a global phenomenon playing a vital role in the business community. In India, women have made a comparatively late entry into business scenario mainly due to the orthodox and traditional socio-cultural environment.

Remya, S. (2026). Exploring the Opportunities and Challenges of Women Entrepreneurs: Evidence from Irinjalakuda Municipality. Journal of Modern Management & Entrepreneurship, 16(03), 22–26. https://doi.org/10.62823/JMME/16.03.9220
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DOI:

Article DOI: 10.62823/JMME/16.03.9220

DOI URL: https://doi.org/10.62823/JMME/16.03.9220


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