INTERNATIONAL JOURNAL OF ADVANCED RESEARCH IN COMMERCE, MANAGEMENT & SOCIAL SCIENCE(IJARCMSS) ISSN: 2581-7930

Title: COVER PAGE

Title: CONTENTS

Title: Training and Development and Employee Performance in Public Administration: The Mediating Roles of Employee Competency and Employee Engagement in the Ministry of Women and Child Development

Authors: Dr. Hemant Singh Panwar & Nikita Dadhich

Title: The Role of Artificial Intelligence in Modern Marketing

Authors: Dr. Anand Muley

Title: Unequal Geographies of Reproductive Autonomy: Spatial Reproductive Justice in India

Authors: Aparna Misra

Title: Event Marketing in the Digital Era: Examining Its Influence on Customer Experience and Buying Decisions

Authors: Chanchal Mishra & Dr. Arpit R. Loya

Title: Capacity without Generation: A Comparative Analysis of India's Installed Power Capacity and Electricity Generation Mix, 2014-2026

Authors: CA (Dr) Sumit Bishnoi

Title: Firm Size and Digital Distribution Strategies in Heritage Hotels: Evidence from Rajasthan, India

Authors: Dr. Ankita Chaturvedi & Vishakha

Title: GST 2.0 Revenue Trends in Rajasthan: An Analytical Study with Reference to National Trends(October 2025 – June 2026)

Authors: Krishan Sharma & Dr. Mohit Jain

Title: Athleisure in the Age of Influence: Analysing the Role of Celebrity and Influencer Endorsement in Shaping Cross-Generational Consumer Behaviour in India's Digital Marketplace

Authors: Arzoo Bansal & Dr. Jasvir S. Sura

Title: Leadership Behaviour Among Tribal Women: A Critical Review of Literature

Authors: Princy Kujur & Dr. Usha Kiran Agrawal

Title: A Review of Traditional and Machine Learning Approaches in Loan Default and Fraud Detection

Authors: Shama Rani